FloLogic
Creating a user-friendly digital experience to stand guard against leak damage
Overview
Meet FloLogic, the world’s premium plumbing leak control system.
Astronaut worked with FloLogic as an extension of their marketing team. We’ve assisted in everything from branding and design to user experience and web development.
Services
Brand Identity
E-Commerce Website
Mobile App
Animated Video
The Challenge
What do you do if you have the best product, but your brand identity and experience doesn’t support it?
The market was beginning to welcome more and more competitors, so FloLogic needed to better reflect their brand essence, and make sure their brand experience is doing better than others to the people it serves.
The Strategy
Build a surprisingly simple-to-use website and mobile app specifically for the target audience’s needs and desires, and give the brand a fresh new look.
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Brand Identity
A new look to stay ahead of the curve and make a positive impression on prospects and customers.
Inspired by FloLogic’s legacy of reliability and smart technology, Astronaut developed a new visual identity and graphic system that reflects who they are (smart and reliable) and what they do.
Mobile App
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Website
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“Astronaut understood our vision and delivered a digital experience that fits us perfectly. They have been thoughtful and insightful every step of this journey. We look forward to each and every deliverable as our brand becomes more and more vibrant.”
Ian Greene
Director of Marketing, FloLogic